Way back in October, I wrote about Starwood Capital Group’s plans to create a green luxury hotel brand called “1″ (named for the one percent of revenue that each property will donate to local environmental groups, chosen by a steering committee constituted, in part, by members of the Natural Resources Defense Council. NRDC also serves as an advisor to 1.)
Yesterday, GlobeSt.com reported that 1 will land at 14-20 West 40th Street in Midtown as the 1 Hotel and Residences at Bryant Park, designed by Morris Adjmi. This is New York’s second recent green hotel announcement, on the heels of the Greenhouse 26 project in Chelsea that was reported back in April. Designed to earn an unspecified level of LEED certification, the 31 story, mixed-use project will offer both condo and hotel units, as well as a Stephen Hanson restaurant. Green design features include thirty percent greater energy efficiency than required under state law through use of natural light, occupancy sensors, lighting control, and Energy Star appliances. The project team will also incorporate materials that are both locally-sourced and high in recycled content. Moreover, fifty percent of the building’s energy needs will come from wind, hydro, and biomass sources. A 2010 occupancy is expected.
As Starwood CEO Barry Sterlicht observed in a statement, it is absolutely appropriate that a high performance green hotel open up across the street from Bryant Park. What’s even more encouraging is watching developers recognizing opportunity and stepping into the hospitality industry’s green void as observed in the 2006 BD+C Green Building White Paper.
- Starwood Capital Group to Create Green Luxury Hotel Brand (gbNYC)
- City to See Green Luxury Hotel (GlobeSt.com)
- Greenhouse 26 (gbNYC)
- City’s First Five Star Green Hotel (Gothamist)